WebAuthors: Leon G. Schiffman, Leslie Lazar Kanuk Summary: Provides a comprehensive overview of consumer behavior, discussing consumer research; market segmentation; consumer motivation, personality, perception, and attitude; reference groups; the decision making process; and other related topics WebConsumer Behavior, Global Edition. Authors: Leon G. Schiffman, Joseph L. Wisenblit. Summary: For undergraduate and graduate courses in consumer behavior. Strategic …
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WebMar 11, 2024 · ISBN: 0134734823 ISBN-13: 9780134734828 Authors: Leon G Schiffman, Leon Schiffman, ...more Rent From $23.99 Buy From $73.49 Textbook Solutions Only $15.95/mo. Rent $23.99 Due 07/28/2024 Included with your book Feel free to highlight your book Free shipping on rental returns 21-day refund guarantee Learn more Total Price: … Web作者:(美)利昂·希夫曼(leon g.schiffman) 等 著;江林 等 译 出版社:中国人民大学出版社 出版时间:2015-02-00 开本:16开 页数:441 字数:708 ISBN:9787300204024 版次:1 ,购买消费者行为学 管理理论 (美)利昂·希夫曼(leon g.schiffman) 等 著;江林 等 译 新华正版等管理相关商品,欢迎您到孔夫子旧书网 diabetes health tips
Consumer Behavior (11th Edition) by Leon G. Schiffman, Pearson - Goodreads
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